I didn't try that hard...

How my complete career change, altered my future self.

My Digital Marketing Origin Story

Back in 2011…

I graduated college and majored in history. I wanted a career where I enjoyed “finding” things out. This led me to aim toward historical research in museums.

But when I graduated, I did one thing wrong:

I didn’t try hard enough to pursue that career.

I used excuses like the recession and museums weren’t hiring.

I landed up working as a camp counselor the summer after graduating.

At that time, I also worked part-time at my family’s business sending out hand-written postcards every week.

After the summer ended, I was offered an opportunity to take on more weekly hours in the family business.

I took the chance.

My brother (owner of the business) encouraged me at the time to find ways to make our company more money with our website.

I started calling local companies to tell them about the helpful information they could find on our website and explain our services to them.

One conve…