In 1977, my Dad opened the scrap yard where I work today — his marketing & branding lessons.

He's a smart guy.

If you haven’t read my story, here’s a quick recap.

I went to college to study history but couldn’t get a research job in a museum after graduating.

So, I started doing all of the marketing for my brother’s scrap yard (that my Dad started) 2012.

Recently, I wanted to discover what marketing strategies my Dad used in the 1970s and 1980s.

My goal was to see w…