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Before You Spend $1 on Google Ads, Read This
Why tracking and conversion measurement is the difference between ROI and wasted spend.
Aug 14
•
Virginia Buechel
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Before You Spend $1 on Google Ads, Read This
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How I Turn Text Messages Into Repeat Customers (And You Can Too)
The exact SMS funnel I run with SlickText that turns one-time visitors into loyal customers.
Aug 7
•
Virginia Buechel
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How I Turn Text Messages Into Repeat Customers (And You Can Too)
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The Smart Marketer’s Guide to Negative Keywords
Cut 20–30% of wasted ad spend with my real-world filters for service businesses.
Aug 6
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Virginia Buechel
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The Smart Marketer’s Guide to Negative Keywords
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July 2025
The Hidden Leaks in Your Google Ads Budget
Stop wasting money on irrelevant clicks—here’s a smarter way to filter your search traffic.
Jul 30
•
Virginia Buechel
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The Hidden Leaks in Your Google Ads Budget
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The Secret Playbook: Advanced Conversion Tracking & Reporting Tactics
Don't miss out on measuring your best campaigns.
Jul 29
•
Virginia Buechel
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The Secret Playbook: Advanced Conversion Tracking & Reporting Tactics
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Stop Flying Blind: How to Verify & Showcase Your Google Ads Conversions
Without conversion metrics, you're doing a disservice.
Jul 25
•
Virginia Buechel
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Stop Flying Blind: How to Verify & Showcase Your Google Ads Conversions
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The Hidden Power of Keyword Planner’s Local Forecasting
And How to Use It to Outsmart Bigger Advertisers
Jul 17
•
Virginia Buechel
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The Hidden Power of Keyword Planner’s Local Forecasting
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Still Using Google Keyword Planner? Good, there's more...
Here's How to Use It Smarter.
Jul 15
•
Virginia Buechel
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Still Using Google Keyword Planner? Good, there's more...
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How to Revive a Paused Google Ads Campaign the Right Way
How to successfully jump-start a paused campaign.
Jul 11
•
Virginia Buechel
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How to Revive a Paused Google Ads Campaign the Right Way
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Why You Should Almost Never Pause a Performing Google Ads Campaign
What happens when you PAUSE a campaign.
Jul 8
•
Virginia Buechel
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Why You Should Almost Never Pause a Performing Google Ads Campaign
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Case Study: Building a Local Lead Engine with Performance Max for a Power Washing Company
How I took a local brand to advertising growth.
Jul 1
•
Virginia Buechel
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Case Study: Building a Local Lead Engine with Performance Max for a Power Washing Company
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June 2025
Why People Really Join Loyalty Programs (It’s Not Just for the Discounts)
A lightweight tool that brings a heavy-hitting strategy inside.
Jun 30
•
Virginia Buechel
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Why People Really Join Loyalty Programs (It’s Not Just for the Discounts)
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